Meal plans for lifters on a budget · Bulk · Lean bulk · Maintain · Cut

Hit 126 g of protein a day on $41 a week.

Pick your goal and your budget. We plan every meal from Walmart prices and hand you the shopping list.

Your goal
154 lb
$45 / wk
Build my week Free preview · full app opening soon
Unit price$0.21per 10 g protein

Week Facts

28 meals per week
Serving size1 day
Amount per day
Calories3,060
% Target*
Protein 158 g125%
Food cost $5.8090%
Protein per $127 g
Calories per $1527
Weekly total$40.62 Under budget

* Targets for a 20-year-old man, 5'10", 4 workouts a week. The quiz sets your real numbers. Prices are demo estimates.

Your week, priced

Every meal. Every price. One list.

This is the plan for the numbers above. Change the goal or the budget and the week rebuilds. Monday is free to preview.

The Monday coach

Every Monday, your weigh-in adjusts your calories and your Walmart bill.

Weigh in each morning, or only on Monday. We compare your 7-day average with the right pace for your goal, then fix your calories and your list. Drag the scale to see what the coach would say.

Monday check-in · example

Last week's average154.0 lb
154.2 lb

Your coach · Monday 7:00 am

Gaining too slowly.

Calories a day3,060
Your list+$0.00

    We never go under 1,500 calories for men or 1,200 for women. If you lose more than 1% a week for two weeks, we pause the plan and point you to a professional.

    The protein aisle, ranked

    What 30 g of protein costs you.

    Same 30 grams of protein, very different prices. Your plan starts from the cheap end of this shelf, then adds what makes it taste good.

    Demo prices estimated for a US Walmart in November 2026. At launch the shelf reads live prices every week. Beans and lentils come paired with rice or eggs in your meals, so the protein stays complete.

    Four goals, one engine

    Pick your plate.

    Same budget logic for every goal. Calories below are for the body weight you set above.

    How it works

    Sixty seconds, then you eat.

    1

    Tell us your body

    Your build, your goal, weight, height and how often you train. The quiz picks a starting goal you can change.

    2

    Set your budget

    Anywhere from $25 to $100 a week. We fill it with the most protein per dollar, then with food you will actually want to eat.

    3

    Eat, tap, weigh in

    Tap "Ate it" after each meal, so tracking is exact. Weigh in on Mondays and we adjust your calories and your list.

    Why not just a calorie app?

    Trackers count calories. We count dollars too.

    Macro AisleMost calorie trackersMost meal-plan apps
    Plans every meal for youYesNoYes
    Uses real store pricesWalmart, weeklyNoRarely
    Keeps the week under your budgetYesNoRarely
    Logs a meal in one tap"Ate it"Search and weighSome
    Re-plans after your weigh-inEvery MondaySomeRarely
    Updates your grocery bill after a weigh-inYesNoNo
    Works in your browser, no downloadYesSomeSome

    Pricing at launch

    Less than one protein bar a week.

    Your plan: 126 g of protein a day for about $41 a week of groceries.

    Best value · save 63%

    Yearly

    $3.33/ month

    $39.99 billed once a year

    • A new priced week, every week
    • Your Walmart list with every price
    • Monday weigh-in re-plans
    • "Ate it" tracking and protein bar
    • All four goals, switch anytime
    Join the waitlist

    Monthly

    $8.99/ month

    Billed monthly

    • Everything in yearly
    • Stop whenever you want
    Join the waitlist
    Opening soonCancel anytime in two clicksFor lifters 18+

    Questions

    Before you start.

    When can I use it?

    Very soon. Join the waitlist and you get one email the day it opens. Until then, the demo on this page shows how your week will look.

    Are these real Walmart prices?

    At launch, yes: prices refresh from Walmart every week and each one shows the date it was checked. The prices on this page are demo estimates.

    I don't shop at Walmart. Does it still work?

    Your meals and portions work anywhere. Your costs will be close to the plan but not exact, because prices change from store to store.

    How does the Monday weigh-in change my plan?

    We look at your weight trend over two weeks. If you gain or lose faster or slower than planned, we move your calories by 100 to 150 and rebuild your meals and your list.

    Is it safe for a cut?

    We never plan under 1,500 calories a day for men or 1,200 for women, and we cap planned weight loss at 1% of body weight a week. This is not medical advice: talk to a doctor before a big change, especially with a health condition.

    How do I cancel?

    From your account, in two clicks. No email to send, no call to make.

    Waitlist · opening soon

    Get your week first.

    Leave your email. The day it opens, your first week is ready: every meal for your goal, priced under your budget, with the Walmart list.

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